Whether you've been a real estate agent for 15 days or 15 years, every Realtor knows The Broke Agent. You may love his content and think it's hilarious, or you're offended by it and think it's hurting our reputation as real estate professionals.
Either way, you may be right. But it doesn't matter because Eric Simon, aka The Broke Agent, has built a massive brand and media company in spite of your feelings or opinions.
Eric tells the story of sitting in a dead open house and deciding to post some funny memes about the "less exciting" parts of being a Realtor, and how by consistently doing that for the last 5 years, he's grown an Instagram following of 250,000+ and is getting attention from Inman News and Tom Ferry, among others.
As Eric explains, he did it all on HIS terms, regardless what kind of negative pushback he has received along the way.
The Broke Agent is also a master content creator, and he explains which social media platforms he's focused on the most to grow his brand, and why. He gets specific about how Realtors can use TikTok and Instagram Reels to build their businesses, and shares some of his best tips and tricks for having success as a real estate content creator.
This is an entertaining interview, but also super enlightening to see behind the curtain at the business and content machine that is The Broke Agent.
Connect w/ The Broke Agent:
Instagram
Website
--
CLICK HERE to get our new "what to post on social media" app, the Massive Agent Daily.
**********************
Recommended Products or Services:
Witly: the fully automated Facebook Ad management system for real estate agents and loan officers. Get a 14 day free trial HERE
Wise Agent: The real estate CRM I use - 14 Day Free Trial PLUS get my drip campaigns for free
Shop my Amazon Store: podcasting equipment, my favorite books, cool stuff for Realtors, etc
Massive Agent Society: Our "One Agent Per Market" Real
***********************
RESOURCES :
Referral Network: Claim your market *exclusively* in the new Massive Agent Referral Network - CLICK HERE
REAL Broker - Learn how we can be business partners and build a business together @ ΓEA⅃ Broker- CLICK HERE
Ready to join Real Broker?
SIGN UP HERE and if you list me, Dustin Brohm, as your sponsor when you sign up, we'll literally become business partners and I'll have skin in the game to help you grow and succeed in growing your real estate business!
Massive Agent Society: my Coaching program for real estate agents that I wish existed when I was starting out as a Realtor. Join the Society HERE
BamX: get 10% off with the promo code MASSIVE. You still get everything on nowbam.com and all BAM podcasts (like this one) for free.
PLEASE LEAVE A REVIEW on APP...