Massive Agent Podcast

MAP 108: How Being a Realtor Can Lead to Much Bigger Opportunities w/ Tarek El Moussa

January 16, 2020 Dustin Brohm Episode 108
Massive Agent Podcast
MAP 108: How Being a Realtor Can Lead to Much Bigger Opportunities w/ Tarek El Moussa
Show Notes Transcript

We know Tarek El Moussa from his hit TV show on HGTV called Flip or Flop. But what most people don't know is that he started out in real estate as a Real Estate Agent. At the time, being on TV or having his own hit show never crossed his mind. But through the natural course of growing his real estate business as a Realtor, he found himself pitching the concept for Flip or Flop to HGTV.

What's crazy, as you'll hear in the interview, is that at the time he pitched the Flip or Flop concept, he had never even flipped a single home. It's an incredible story of taking massive action, and then figuring it out along the way. If you're familiar with Tarek El Moussa or the amazing brand and businesses he's built since, you can see what an inspirational story it is.

This week on the Massive Agent Podcast, we're telling that story. The amazing story of how Tarek El Moussa used his limited success as a real estate agent, built upon it, and leveraged it to capitalize on much bigger opportunities.

Being a real estate agent can open so many doors for you. Being a Realtor can lead to and create so many amazing opportunities for you, but only if you have your mind, and your eyes, open.

My hope is that you'll be inspired or encouraged by hearing Tarek El Moussa's story. How Tarek started as a Realtor and eventually became one of the most recognizable TV stars today, and one of the the most successful real estate investors.

The sky is the limit, but it starts with your imagination, vision, and ambition.


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spk_0:   0:00
on this episode of the massive agent podcast. We have a pretty awesome guest with an incredible story. We're talking to the star of HD TVs, Flipper flop, Tarek El Moussa. His story's incredible. He started as a real estate agent, and he used that as a step stool to bigger and better things. And that's exactly what we're gonna talk about is how you can do those things too. Massive Agent podcast. We lead generation tips and strategies to give you more leads and sell more homes. I love to buy houses. I like to sell houses, takes brass balls to sell. Wait a minute leaves a week. You're week. I've had better. Oh, I got your attention. Now here's your hose. Dustin Brohm, What is up? Everybody Welcome to Episode 108 of the Massive Agent podcast. And this week, we're talking with H G TVs, Tarek El Moussa. If you I'm sure you've seen him. He's on frickin People magazine and US Weekly, and you know the T M Z and everything, which is crazy, super crazy. He's a normal guy, but if you if you've seen him on TV or you've seen him in the tabloids or or you've just seen them online and you see, he's this big TV star. He's flipped over 500 homes. He had this super super public divorce and, like, you know, his personal life's all out there for everyone to see, which is crazy. But he started as a real estate agent, okay, he started as a realtor. He and he tells that story today, which is really interesting and how one thing led to another. At one point, he sold over $120,000. He made 100 and 20 grand in commissions in a 90 day period as an agent. And get this when he first pitched the concept of Flipper flopped HD TV or to the production company that then sold a tasty TV, he had never flipped a home. He had never flipped a house when he started Flipper Flop, and the story behind this is incredible. What I really want you guys to focus on is is how being an agent can lead to so many other bigger and better opportunities. Being an agent can open up so many doors. It's opened up a ton of doors for me and and I know it can for you, too. But you have to start thinking that way if you are new to the show or you just have a terrible memory, which it's all good. No judgment here. My name is Dustin Bro. I'm your host. I am the co founder of the Industry Syndicate Real Estates Media Network. I'm a national speaker, trainer and real estate marketing coach. Ah, columnist at housing wire, and I'm an agent in Salt Lake City, Utah, with E X P Realty and the founder of the massive Agent Society that is our one agent per market Legion training coaching program. So go over to massive agent society dot com to see if your market is even available to claim. And if it is, claim it before somebody else does before another competitor in your market does. That is, if you want to learn how to become a lead generation master, so you're not relying on your broker, your team leader over Super Overpriced Zillow and realtor dot com and Op City leads. You've gotta learn how to do it yourself. That's what we show you how to do so. If you have a limited budget. You can't afford boom town. You can't afford Zillow, or you just know that they're pure garbage. Then you should seriously learn how to do it yourself. That's what we show you how to do, and we only pick. We only allow one agent per market to do so. Massive agent society dot com Before we jump into the interview with Tarek El Moussa, which is it's just such an amazing story, and you'll love his energy, and it's just crazy what he's built. The business is built, the brand he's built. He's flipped over 500 homes when he but nine years ago. So he's They've done nine seasons of Flipper flop, and he has a new show called Flipping 101 And he's launching a new education platform as well, to teach others how to flip homes and how to invest in all that. But he has a very pointed advice for agents, but before he started, he never flipped a house. It's just it's a crazy story. Before we get into that need to think. This week's sponsor, Easy, Agent Paro. I've had my real estate website with them for work over three and 1/2 years. If you if you if you have any kind of content strategy at all and you need a a website with home search and with landing pages, that's that looks modern, it's user friendly and that you own that your broker or your brokerage doesn't own or control. You really need to get easy agent pro for For members of this audience on Lee, they're doing a super special deal. Ah, you must use promo code, Dustin, But go too easy. Agent Pro's website. Easy agent pro dot com. And during the month of January, it's just a dollar to start a dollar for the first month. Okay, um, the first month is only a dollar. And if you use promo code, Dustin, you get 12 months of their built in integrated CR M platform, which is pretty freaking cool for free promo code. Dustin, you cannot get the deal anywhere else out there. You've got to use promo code, Dustin, but, um, guys, this is who I This is for my website spend with for three and 1/2 years. I can't recommend them enough. And I am grateful to the or, um the sponsoring the show and that they're a partner in this show and also just a plant, a seed we are open to. We're looking for another, another sponsor or partner or two for the show and for some other industry syndicate opportunities. So if you represent a brand or a company and are looking for some opportunities to be part of this show, reach out. Shoot me an email, message me on Instagram or Facebook, and we can talk and ah, and we'll go from there. So just to plant that seed, please pass the message along to any anyone else who's running a company running a brand in charge of marketing at one of the vendors in our industry. We're looking for another sponsor or two. All right, let's get into the interview with Tarek El Moussa, the star of H G TV's Flipper flop and flipping 101 What's up, guys? I'm sitting here with Tarek El Moussa from H G TV's Flipper Flop and your new show Flipping 101 What's going on? Tara, How's it going?

spk_1:   6:16
It's going good, buddy. How you doing today?

spk_0:   6:18
Very good, Very good. I am super excited to hear more of your story because I don't think a lot of people know this. Especially if they know you from HD TV or frickin people magazine or something. Uh uh. They may not know you started as a real estate agent.

spk_1:   6:36
Uh, yeah, I started as a real estate agent at 20 years old. And every single thing I've learned about business and investing and everything came from the foundation of being a real estate agent.

spk_0:   6:47
That's cool. What were you doing prior to that? Like, once you once you got out of high school. Ah, What were you doing between between then and when he started as an agent? You

spk_1:   6:56
know, it's interesting. You know, I graduated high school in the year 2000 and, um, you know, out of high school, I was just trying to survive, Man, I was lost. I was trying to go to school. I didn't understand college. I was a bad student, and everybody kept hammering into my mind. You have to get an education. You have to get a degree or you're not gonna go anywhere in life. And at the time I was selling kitchen knives and I was also delivering pizza when I was, uh, 19 years old and just turned 20 years old. And what happened to me? Some people know this story is back then, you know, we have all the technology we have today, So I had my entire business was in the sales book with all my leads, my contacts, my phone numbers, my email addresses. And guess what has a 20 year old kid? I lost my sales book. So I literally put myself out of business and was a rough time in my life. And I was living in Norwalk, California, at the time, and I went to Ah Washington Washington Mutual Bank in Cerritos, California and I was just sitting there staring at my tm, man, I know you probably have. I mean, so many people have thinking, man, What the hell am I gonna do? How do I get out of this hole? And I was like a movie, I swear. And I looked up to the right and there was a corrected real estate Sinus as wise old owl real estate school, and I paused for a moment I was thinking about I was like, Well, I mean, if I could sell kitchen knives. I could probably sell houses, and that's how I got. Really? That's

spk_0:   8:15
cool It. I don't think anyone who's an agent now, especially those that have been wildly successful, I don't think anyone has grown up like I'm gonna be a real estate agent one day. It's one of those things you just kind of like gravitate towards or one thing happens. It leads to another and you end up doing it. And I've never heard anyone that said they grew up wanting to be an agent. It's just not one of those glamorous things. Um, that's interesting. When I got out of high school, I was kind of doing the same shit detail in cars, call centers, customer service, building

spk_1:   8:48
collections. That's the hustle. And that's the right you need to be a successful real estate agent. And, like I still scream at the top of my lungs and real estate is the in my opinion is the absolute best business in the world. There are so many things you can do with it. There are so many different ways to make money, and the long term financial wealth you can create is just amazing.

spk_0:   9:07
Yeah, and I'm so I'm glad that we can talk to you about that because it's really not sad, but, well, yes, but it's It's frustrating to me how so many agents air just to tunnel vision on just doing transaction after transaction forever. And they don't realize if they got hurt if they got sick, if they if they couldn't go open doors and take listing appointments, they'd have no income. It's not a business. You're running your own job at that point, and it's scary

spk_1:   9:37
and exactly and easy thing to me. Ran is like the majority of real estate ages. They don't invest in real estate. They don't buy real estate. They're so focused on chasing that next commission deal. They're missing out on the big picture, right? You build your real estate sales business, you get that commission, you invest your commission, you create a real estate portfolio. It's a process, and I see so many agents out there just passing upon opportunities because they're so blinded by that next commission shop

spk_0:   10:06
right and I know what that's like. I did that for most of my career, absolutely relate. Yeah, it's but to your point and and you're a perfect example. Real estate is one of the best industries to lead to other things or or to move on to, like, you know, take another step or take, you know, do this. Um, and let's talk about that real quick. So So I heard something crazy in the passionate few podcast with Omar. What's his last name? Starr. Yes, that, um, great interview in because I didn't know your story prior to that, But you got into real estate. You became an agent with you Went to a wise old owl real estate school. You made 100 grand in your 1st 90 days. Is that right?

spk_1:   10:48
Actually, no. So it was my 1st 6 months and the businessman I was struggling. I was making any money. The manager is telling me to hold stupid open houses and set up the up desk. And and I was just, you know, like I tell real estate agents all the time, You could be the most motivated, hardworking, driven person in the world. But if you don't know what to do, you're never gonna do anything. So I find myself super motivated, super hungry and completely lost. And you know, I went really broke, and one day I'll make the story short. I stumbled across something called It Expired listings, and I learned about expired listings because I was working out of my real estate office. And I remember hearing these two ladies next to me that I've been in the business like 900 years, telling me how stupid agents were to get real estate coaching. And I remember being a kid. I'm like, Wait a minute, What is this coaching shit you're talking about? I didn't know what Coach Iwas and I kept listening. And then I heard the name and it was Mike Fairy. I'm sure everybody started Mike Fairy, so I signed up for Mike. Very coach at the time, I was living in my mom's garage because she had rented out my bedroom and I couldn't afford the $300 a month in rent like it was really tough time. So it was a make or break point in my life. I had to make a decision, madam. I might go in 100 million% real estate, give it one last shot, or am I just sticking with college and I decided to go for real estate, and I committed to 90 days of my life of six days a week of 12 to 14 hour days, just hustling expired listings. I do. I sent one goal out of time and I obsessed over expired. And, you know, I was a 21 year old kid went from being completely broken, a garage not being able to pay my bills to. 90 days later, Man Under earned $120,000 in real estate commissions and bought a $1,000,000 house. And and that was it, man. Well, I thought I made it at the time.

spk_0:   12:34
I love that because it shows that no matter how long you been in the business, it doesn't have to be right from the beginning. You can do something different. You can choose to do something different and have it really, really work out in a big way in a short period of time. Um, can agents still do that today?

spk_1:   12:50
Absolutely. 1 million%. It's like I always talk about business and I simplify everything. That business is nothing more than a numbers game. How in the world did we end up on this podcast? I don't know you either reached out to me or I reached out to you. It's the same thing with business. You want to get more deals, you gotta talk to more people and that's it. It's a mathematical equation. That's how I look at it

spk_0:   13:14
right now. It just it takes effort and commitment and doing shit.

spk_1:   13:18
You Here's the Here's the thing. Here's the mindset that got me through it. My mindset wasn't I'm gonna call these expired listings. I need to list their house. Shit. They said no. They said, I'm an idiot. They hung up on me. I didn't care because my goal wasn't to get listing. My goal wasn't to make money. My only goal was to make contacts, and I learned early on, if I make contacts, I'll make appointments. If I make appointments, I'll get listings. If I get listings, I'll make commissions. So my I was super hyper focused on the contacts

spk_0:   13:49
because that's what you can control. You can't control the results. You can't control how many appointments you get. You can control the actions exactly. Love it. Fantastic advice. Um, let's let's fast forward a little bit. So you did well with real estate. When did you When did you transition to flipping? Because I is this right? When you when you pitched the idea for Flipper flop and that it was probably not even called that then. But when you pitched the idea, you had never even flipped a home. All right,

spk_1:   14:20
so when I flip my house flipping TV show, I had never actually flipped a house. And I got the idea by going to a mike very real estate convention back. And I think it was early Choose. I think it was 2010 and I was sitting at the back of this convention. There was, like, 5000 people and there's two seats opened up in the front row. So my body was vice president Pull a banker or potential. Actually, he text me is like a man. Two seats opened up in the front row. I'll save him for you if you want him. And I remember I remember thinking we're in Las Vegas. I wasn't feeling well at a rough night. I was like, front row, like you don't forget it. Let's do it. Ended up sitting in the very front row of this convention and all these guys that were sitting in the front Roll Rover, like the ballers, right? You know, the guys in front of the convention, the seven figure earners, the guys with Rolls Royces, Bentleys and all the shit we want. Right? And at the break, they came up to me and my ex wife. Who are you guys like, What are you doing up here? Because I thought we were players and we weren't players, but you figured till you make it so we're dressed nice. And we had, you know, but long story short, there's this guy named Brady Sandal out of Palm Springs. He was telling me how he had a local TV show and he'd go to the grocery store and people would recognize them. And he did get deals and you make money. And then it hit me the next minute. The next day, I was like, You know what? I was like. This guy makes money on TV on a local cable show. I'm like, If I can get us on TV, there's opportunity. I know there's something. So then I hyper for I just had a split second decision. Ma'am, I need to get us a TV show, and within seconds I looked over to my wife at the time and I said, I'm gonna get us a TV show. She's like TV show about what it was like flipping houses. She's like, What do you talk about your crazy? Because we have bought our first flip A few days before we hadn't started demo. I had this crazy idea. I said, email to production companies. They said Samia a bio and I ended up shooting it as the home video. I pitched it to the production company. They loved it. We did a two day professional shoot. They went well. They pitched it to HD TV and for the first year or no, maybe 89 months. None of the networks wanted the show. We pitch it to everybody, and I'll never forget getting that call back in 2011 from the production company said I was on the golf course Black Gold Golf Course in Yorba Linda, and they're like, you're not gonna believe this. But HD TV just picked us up for a pilot and and then the story gets better. So not only did I pitch a house flipping show. Before I even flipped a house, Here's what else I did. So we shot the pilot went really well within weeks after submitting it. They're like, we want a full up. We want a full season. So they ordered 13 episodes in 10 months, right? And at the time, I'd only flip three houses the entire year. Right now, I was supposed to do three times the amount of houses in a less amount of time on TV.

spk_0:   17:09
A

spk_1:   17:09
few problems. One I didn't have money to. I didn't know how to flip houses. And three, I don't know how to find houses. So of course I signed the contract. Yeah, and I made it happen. So how does that

spk_0:   17:20
work then? So, like, that's fully on you to find the deals and toe, actually do them, and to find the contractors and everything, they just record the process.

spk_1:   17:29
That's it. They're my houses. I funded my fixing my flip of my pay for their own mind

spk_0:   17:34
because I know that there is for, you know, all of us who aren't in that business. We just we see what we see, and we hear what we hear. And you know, the Internet talks, and it's like, Oh, this is all scripted. This is all fake, you know, blah, blah. Um, he's probably not even doing this or whatever. Um, do you think that the that is much more riel, like, much more, Much more real than the perception of Ah, they don't even call it reality TV

spk_1:   17:58
e their mother. I know there A lot of shows out there that are bullshit shows. No, these are mine. I found these houses. I bought these houses I paid to fix these houses in this house and I sell these houses, but they document the process. There might be a little thing here there that, you know, we enter into the show, but in general, no, it's the real deal. These air my houses have done, I think right around 500 flips now.

spk_0:   18:20
So the heat was on. The pressure was Want to learn how to do this, find the deals?

spk_1:   18:25
Yeah. You know, like people there's something about their, like, bitching about where they're at life struggling. And it's like you just got to go all in. And I had no idea how is gonna accomplish flipping 13 houses on TV and 10 months. And, uh, you know, I just dug really deep, and I committed working 18 1920 hour days until I figured it out. And you know what? I figured it out.

spk_0:   18:47
You did in a big way. And so now you flipped, Like, what, 500 homes or more?

spk_1:   18:52
I've got a point.

spk_0:   18:54
That's incredible. What? So at the beginning, go back to when you were first, like, Oh, shit, I've got I've got to flip all these homes, like now. Um, what was the hardest part about learning that was at finding the contractors that are reliable? Was it finding the financing? Finding the deal's

spk_1:   19:10
What was the hardest part? The hardest part was being ableto work 18 to 20 hours straight with 100% intensive because I had to. Yeah, at the time, I couldn't buy properties that were occupied because I couldn't wait for the eviction process because I was on a timeline for the show. So I've been by vacant houses, and at the time I was still, you know, I was working the business all day and I had to go bid on properties that we're going to the auction, and I could only been on properties that were vacant because I couldn't afford the eviction. It took too long. So every night I leave my house after working all day at around 10 o'clock at night. I used to drive throughout Southern California until about 4 a.m. Driving by all the homes that were going to auction the next day to look for, you know, cars in the driveway, overgrown lawn, anything that might tell me that nobody lives in the house. So I did that for a while, and that's how I made it happen.

spk_0:   20:02
That's crazy. That's crazy. So how long ago was that? Nine years. 10 years?

spk_1:   20:08
That was in 2000 and 12. We film season once, when I was eight years ago. And that's the thing. Like, I had the same tenacity with expired listings like, Listen, I know there's people out there calling inspired listings and oh, it doesn't work. This should didn't work for me, either. It wasn't easy. I got the shit kicked out of me every single day. People that I said I was crazy at my office nonstop. I would dial 5 to 600 phone calls a day. I would knock on hundreds of doors. That's the tenacity it takes to be successful in the real estate game.

spk_0:   20:44
Every time I talked to someone who has reached a certain level of success, no matter what they're doing, they all have a very similar story or a similar concept that people think they're stupid, that they think they're crazy like this is I cannot believe I'm doing this. It's not gonna work. They all think it's not gonna work until they make it work. And every single time,

spk_1:   21:07
man, it's nothing more than trial error. I used to hang signs on freeways. They used to hand written letters. Shit. I went and got like I got I got trouble with the post office because I took there, you know, they're they're high in post post art envelopes. They give away. I thought they were free, So order like 1000. But apparently you have to pay and mail them. And I was dropping them off houses, so I just I got my business to trial and error in life. You just gotta go all in. You have to give it everything you have. That's it.

spk_0:   21:35
Yes, it so on this show, This is really a real estate marketing show. We teach agents some tactics that they can do to grow their brand and like dominate the local market and sell more homes. And it's it's funny how few people actually do the things that they tell themselves they're going to do. They're like, Oh my God, that's a great idea. I need to do my own podcast Locally, I need to do a video show. I need toe, do whatever, and they will do it for a week. They'll do it for a month or not at all. What's going on?

spk_1:   22:05
They don't they don't get it. This shit isn't easy, right? It is not easy, like I've been to war many, many, many times to get to where I am like it's a battle. It's a fight and and people need to understand, like the shit they're going through. I went through that. The difference is I kept fighting the only difference between the ones that make it and the ones that don't are the ones that keep fighting. Refusing Tofail, refusing to quit like those are the ones that make it. I wanted to quit. I wanted to. I just I was getting tired of getting the shit kicked out of me every day, but I knew it was nothing more than a numbers game.

spk_0:   22:45
Absolutely. Yeah. And you don't fail unless you

spk_1:   22:47
quit. Yeah, exactly as well. I'll say you can never fail if you never quit. And that's it.

spk_0:   22:54
Yeah, I wish so. Anyone listening? Look, if you're if you're starting a podcast, if you're blogging, if you're doing a social media show, if you're just door knocking whatever, you've got to do it long enough to win. I don't know how long that is. It might be three months, maybe three years. I don't freaking know. There's so many variables there, but the one you can control is keep doing it and get better. Every time you get more efficient, get

spk_1:   23:16
faster. It's like, Yeah, it's like anything, you know, like one of the big reasons I'm successful is because my entire life my dad, like, beat into me that I could be the best at anything I did. He always made me believe I could be the best. And I worked hard every single day to be the best in sports and the mind set that he gave me that I could be the best. Really, really helped in my life. But he also told me you could be the best if you're willing to outwork Everybody said, That's for me. Way to be the best is toe outwork everybody.

spk_0:   23:50
I love it. That's why I think you've got to be doing something. You have to choose a path that you like that you enjoy. Because how are you going to stick with it long enough? If you hate it every single day, you you've got to enjoy it. Right? Um did you so before you before you were my fairy thing? And you're like, Oh, we should do a TV show. Did you want to be on TV growing up like Was it ever really a conscious theme?

spk_1:   24:13
No. Never wanted to be on TV. Never wanted to be famous. Never wanted the celebrity. Never wanted to move to l. A never went toe Hollywood like not even my style. Not my scene. You know, um, it was it was literally a split. Decisions split this. A split second decision. Yeah. Hit me as a chip TV, then I got on TV like that's exactly how it happened in life was all about capitalizing on opportunities. Man, if you're looking for opportunities, you're gonna you're gonna create success.

spk_0:   24:44
So you had your goal. You know where you wanted to get to and what you were trying to do. Getting on TV wasn't the goal. Getting on TV was a way to get to the goal.

spk_1:   24:53
My goal was accomplishing greatness. That was my goal. And I was trying to figure out how to do that.

spk_0:   24:59
When you when you were growing up, we were Did you grow up around entrepreneurs and wealthy people? Successful

spk_1:   25:06
people. We're in a park. California. In the nineties, I grew up in a fairly rough area. Um, a lot different than my life today. I grew up a lot of different than people would think. Sure, My parents were immigrants from other countries, first generation American and, uh, you know, it was a fairly rough fairly, A few fairly rough times in my life.

spk_0:   25:27
I could imagine, uh, it's just it's incredible how many successful people have all started with adversity, like adversity. I'm I've learned over the last, even just the last year or so adversity is the way like adversity is required and those that have it growing up, it seems like it seems like they almost have an advantage to those that just have a cushy life with no adversity.

spk_1:   25:54
I wouldn't change a thing about my life. I mean, every single thing that's happened to me from the way I grew up thio my public divorce to fighting cancer twice, too, to making millions to losing millions. Every single thing I've been through has led me to where I am today, and I wouldn't change it for the world because it's nothing more

spk_0:   26:12
than an education. If you could sum up

spk_1:   26:15
apologize for this. Beeping is No, honey, I don't know how to get it off my computer screen, and I'm here by myself today, so we're gonna have to deal with it.

spk_0:   26:23
It's so good, man. It's all good. Um, I was just gonna ask fellow question, but whatever. Um, so you because you are an agent and then you became an investor, you happen to become an investor because you got a TV show. But I feel like agents, because we're out there in neighborhoods were out there looking at homes anyways, we're talking to buyers were talking to sellers. There's so many opportunities that we come across, but so many of us are just too damn tunnel vision to realize it. What should agents be looking for if they also want to flip some homes if they also want to bison homes and rent them? What, like what should they be looking at while they're out there doing the day to day of just being an agent?

spk_1:   27:02
Man, there's so, so much opportunity, like, you know, for for a real estate agent, to become a real estate investor is like you're halfway there. They were so close. You understand market conditions, you understand, comes, you know, how do you evaluate property? You know what the trends are. So I'll say you start with Step one by one house by one rental property. Whatever it is, you just got to get started. And so January 2020 this year, I'm starting a new house flipping program where teaching as many people around the world as I can to flip houses. It's called Homemade Investor, and, um, you know any agents that really wanna learn more about getting into the investment side of real estate. It's a really, really good program. And I also have a whole array of digital house flipping products coming out called home schooled by Tareq Al Moussa, where people can really, really educate themselves on the process. But roasted agents, you're halfway there. All you gotta do is take that next step, make that commitment, start planning and start doing.

spk_0:   28:02
Yeah, I When I first got into real estate, it was because my mom dragged me to some rich dad education seminar over the weekend. And that was my first exposure to entrepreneurship at all. Like the concept of entrepreneurship, I thought, owning your own business, doing what you wanted to do. I thought that was for, like, a different type of person because I didn't grow up with any entrepreneurs or business owners or anything. I had no one to model. I just thought they were different types of people that opened my eyes. And and, of course, they make it sound like you're gonna start flipping homes. You know, make 50 grand your first week and, you know, a 1,000,000 the next month. And so I'm like, I'm gonna flip homes. I naturally gravitated towards being an agent because I at the time let lack of information or lack of know how. Be my excuse for why I couldn't I couldn't just flip homes all the time, right? I couldn't wholesale deals because I just didn't know how. It is not. And tell me if you agree with this in 2020 even five years ago, it's not an acceptable excuse that you don't know how to do something. Yeah,

spk_1:   29:11
it's just not like with the amount of information other today, anything is possible. If you're willing to put in the work, you can Google how to sew a sock. And guess what? Within minutes, you'll be sewing a stock like anything is on the Internet. So the bullshit excuses, they're gone.

spk_0:   29:32
Yeah, I love it, man. Um, couple, couple questions. So what was the biggest thing that's changed in your life, or just how you do things or whatever since people started caring about your personal relationships since you became a public figure, how's that really changed? You and you know your daily day today or has it?

spk_1:   29:57
You know, it hasn't really changed much, to be honest, you know, I just It's great to have the support of the following. I have and I love you know, I love sharing positivity. I love inspiring. I love motivating. I love helping people change their lives. And I think my favorite thing to do is really is to inspire people. Don't even teach people I make money but just really inspire people because, man, it feels so good to want more feel so good, to be motivated, feel so good to be inspired and is long as I'm sharing my message with so many people out there that, like everybody struggles, you know, that's my favorite part about what I d'oh.

spk_0:   30:36
What is what's the biggest struggle in your in your real estate business or you're flipping business that didn't end up on camera.

spk_1:   30:47
You know, it's you know, there's the whole operational side of the business that obviously the TV doesn't show. You know, there's room behind the scenes acquisition team sales team accounting, and there's a lot of management of the actual business that doesn't make the show. You know, I'm not clipping 12 houses at a time. I'm flipping, you know, 30 40 houses at a time,

spk_0:   31:06
right sure. Okay, so the business side of things What? Let's shine some light on that Because I'm curious myself. You know, obviously, you've got to do the things. And then you've also got to run the business to help you do the things. Uh, what? What do you know now that you wish you would have known about the operations about running the business? There's

spk_1:   31:25
one thing I do know like, you know, I'm a house flipper. But in a sense, I'm just as much of a marketer as I am in House Flipper. Because with today's way of doing business, it's all done through marketing. So I'm really heavy in the digital marketing, you know, Google analytics, Facebook ads, instagram ads. You, too, bads TV commercials, radio ads. So I'm not only real estate investor at this point, but I'm also a marketing for

spk_0:   31:50
interesting. Do you feel like your public? Um, your brand. You know, your your name Has that helped your flip sell more like and you do brand them a certain way. Like

spk_1:   32:04
it will never help it sell more? No, because I was only sell for as much of the house will sell. And if it sells for too much. The appraiser comes in and knocks it down anyway. So that's right, you bastards. Because it doesn't really help.

spk_0:   32:16
Yeah, they do. They do it every time.

spk_1:   32:17
I still have to do a good job on every single house. I do

spk_0:   32:20
love it. Love it. Um, cool man. Any anything that we didn't discuss before we get into the rapid fire questions, anything we haven't discussed that you think an agent, no matter where they're at in their career, they really need to know something You've learned along the way that you just want to scream from the mountaintops that

spk_1:   32:38
maybe we haven't mentioned. Man, that's that's a tough one. You know, it's like you just gotta take responsibilities for your actions and you can't go to the office. I see it all the time. You can't go to the office 68 10 hours a day and do nothing. You can't sit there and bullshit around with flyers. You have to work. And you gotta stop blind yourself that you're working when you're just spinning your wheels, you know, and for me, like you just got to get out there and make contacts each and every single day your only focus as a real estate agent should be to make content contacts. Because if you make those contacts, the rest is gonna follow. And don't get frustrated because all you're calling expired listings you're not getting any appointments. Who cares about the appointments? You're not going for appointments, you're going for context. It's about how you think. So Think about everything is a contact there. Don't love that point. Don't be disappointed by the response. Be excited about the contact. That's how you keep going. I love that. HR urinated. Never call me again. Thank you. 27 contacts,

spk_0:   33:44
right? Have you ever read? Go for No.

spk_1:   33:46
Have a red go for No, no, I have not.

spk_0:   33:50
Super short book. I think it's really made for network marketers, but the concept is just like see how many knows you can get because naturally, numbers game you're gonna get a certain number of B s is so so like you said, get excited about when someone, when someone tells you to screw off like boom like just count those

spk_1:   34:06
up, wrap him up and eventually gonna get yes, is that it's just a numbers game you just got to make more contacts, right? And the rest is all about conversion. And the hard part is just I just remembering, like the way that you're feeling if you're failing or struggling the way that you know, your mindset is like everybody deals through it, right? It's not just you. Every single person that you see successful today went through the same exact, frustrating process. And the only difference is are the ones that have that gripped the ones that can dig deep, the ones that can keep going. Those are the ones that make it. I'm glad

spk_0:   34:41
you said that. And I'm glad we We've talked about that in a few different ways because when I for most of my life, most of my career even I thought that those that have been successful just they didn't they didn't have to overcome the same ship that got in my way right now. But I

spk_1:   34:57
just had it. They just they just they just got it. They have what it takes. No, that's bullshit. They figured it out.

spk_0:   35:03
Yeah, they made better decisions. Or they got this lucky break. Or, you know, they didn't have this. They didn't have this headwind over here. You know, they started with money. And I'm finding out that completely opposite.

spk_1:   35:16
Exactly. Exactly.

spk_0:   35:18
Lovett, Tarek, Um, we every week with it with a guest would like to do some rapid fire questions. Get to know you a little bit more. Most of them are marketing related, but some of them are, um, you know, just personal likes or dislikes, So just pick one of the other and you don't need to elaborate on him. If you don't want to, will blow through it. Then I'll ask you for an app recommendation for an app that you are obsessed with right now. And then Best piece of advice. One with that, and then we'll wrap it up. So rapid fire, Facebook or instagram?

spk_1:   35:51
Old shit. What's the question? I think some company, but exactly I like I like different platforms for different reasons. But I'd say instagram

spk_0:   36:01
Yeah. Is that the one that you enjoy the most?

spk_1:   36:04
I enjoyed the most.

spk_0:   36:05
Okay. Instagram are linked in instagram. Do you do much on LinkedIn? No books or podcasts? Yeah. Bucks books or audio books? Audiobooks, iPhone or android iPhone. Good call Alexa or Google home Don't

spk_1:   36:28
have either. You

spk_0:   36:29
don't burgers or pizza? Oh, pizza. New York or L. A New York? Okay, NFL or MBA? NFL? Um, who's your team?

spk_1:   36:47
Well, actually, you have. See? Yeah, that's just book. That's my sport anyway. Love, love. UFC going McGregor fight next weekend.

spk_0:   36:54
I was sick. I'm so over NFL, man. It's and I love football. I can't handle just all the bullshit. All the politics, all the nonsense. And it's just it's exhausting. UFC is so simple.

spk_1:   37:07
It's simply I like, I just don't have. I don't have the patience to follow pro sports like football watching a whole season sitting down for two now power games. I like the red lights because you show up, you watch the fight. When it's over, it's over. There's nothing to track. There's no next game. It's done.

spk_0:   37:22
I love it. Love it. Mountains or beach there. Speech. Are we in a nationwide real estate bubble right now, or is this not a bubble?

spk_1:   37:38
It's not a bubble, but we are definitely towards the peak of the market here. If not already been there,

spk_0:   37:43
no doubt. No doubt podcasting or blogging. Hey, man, 50 50. Okay. YouTube or Facebook live.

spk_1:   37:59
Oh, and it looks I don't really use those very often. Um, I'm not sure I like,

spk_0:   38:06
do you live stream ever?

spk_1:   38:08
Not too often not to offer. Okay. I probably do you like my normally my team's with me. They set everything up, and I just talked to the guys over here, so I'm sure I do somewhere. I'm sure I'm doing it right now. I don't even know. I don't really know. Uber left over l a X or Burbank L a X.

spk_0:   38:26
Okay. Gary V or Grant Cardone?

spk_1:   38:30
Really trying to ask me some controversial questions, huh? Um, I respect each for different reasons. Very different, very different.

spk_0:   38:41
They're very different. Very different. Um what? What app are you obsessed with right now? What? Which app? If you could only recommend one app to the peeps. What would it be, man? I don't

spk_1:   38:50
really use app so much.

spk_0:   38:58
No line jumps out, though. Nothing jumps out. Another Starbucks sapper or something? No,

spk_1:   39:04
not the Starbucks up.

spk_0:   39:05
You a coffee guy?

spk_1:   39:07
Uh, no. I drink Celsius Energy drinks Every morning. I held your version of Red Bull.

spk_0:   39:11
Okay, Nice. Ah, And then what's the best piece of advice you've ever received in your life. You

spk_1:   39:22
never quit. You never fail. That's it. Keep going.

spk_0:   39:27
I love It meant That's a great way to end. Where can people find you? If they're just learning about you? They don't know how to spell your name. Where can they find you?

spk_1:   39:35
Sure. Obviously, I'm gonna issue TV. I film flip or flop. Also flipping 101 My instagram is the outside the rial. Tarek El Moussa, My Facebook historical Moussa. And if you have any interest in ever getting to the house slipping game, my new program is Ah, Homemade Investor by Tor Ical Moussa as well as home school Rhetorical Moussa.

spk_0:   39:58
Perfect. And we will have links to all of all of your social media and your education course. Everything in the show notes that massive agent podcast dot com Tarek El Moussa Thanks so much, man. I appreciate it. Great story. I I feel like it can really help a lot of agents if they really if they really heard you and then they really just do that, do this shit.

spk_1:   40:20
Every single thing I said is the truths of you guys are listening. Pay attention and start implementing because it works.

spk_0:   40:26
Lovett Tarek, thanks for being on the massive agent podcast. You bet. Uh, what I wanted you guys to get out of that is that being an agent can open doors if you just I can see if you if you can think with begin with the end in mind, you need to start thinking of what you can do and what what being an agent can lead to if you want. Now, look, if you just want to be an agent, if you if you want to do transactions for the rest of your career and you enjoy that and that's your thing, there's absolutely nothing wrong with that. Don't let me tell you that you shouldn't do that. If you do aspire for MME or or to take another step up or to build a business or toe, Um, you know, to pivot to some other opportunity. Now you know what else is possible? Okay. And a lot of that you can do while promoting and growing your local real estate business, you can you can be building and launching your own media company doing your own show, you know, inventing products, inventing software platforms. All that stuff you can do. But you have to know you have to wrap your head around The fact that being an agent is one of the best stepping stones out there. I don't know of any other profession. That's a better stepping stone. And it was really interesting to hear Tarek mentioned how he thought being an agent was one of the the best professions out there, and that's actually how he started. So, Tarek, thank you so much for being on the show. I appreciate it. Guys tune in on HDTV, Flipper flop or flipping 101 he's just a regular guy. He's a regular guy who decided he's gonna go after it. He's gonna build a business. He's gonna put his name out there and look what he's built. So, Tarek respect. Thank you guys. So much for listening. If you would please. The only ask I have of you is if you've received any value from the show, please subscribe on iTunes, Apple podcasts. I got to stop calling on iTunes because they don't call it iTunes anymore, and they haven't called it that in years. Apple podcasts If you have the little purple app on your iPhone. That's what I'm talking about. The little purple podcasting app on your iPhone or your apple watch or apple carplay. It's the purple button. Okay, if that's where you're listening, if you would please go to our podcast page, scroll down below all the episodes and where you see the five stars, please click that and leave a review. Just let us know what you like about the show. Let us know what you've learned, what you like, what keeps you coming back. And it helps us out tremendously. In fact, this is super cool. The other day if you follow us on Facebook at massive agent on Facebook, then you saw or on Instagram as well at massive agent. And if you don't what the hell? Come on now do that. But you saw in my story and on Facebook how the other day we actually reached the top 50. We were number 48 out of all the marketing podcasts not just real estate, but marketing podcasts in the United States on apple podcasts. That's freaking awesome. We were a top 50 podcast, and on January 3rd we were actually number one in Canada, in the marketing category. Mind boggling. So thank you guys for doing that. But that right there is what can happen when you guys subscribe and leave reviews. So if you've left a review but haven't subscribed, please subscribe. It helps us out tremendously. It shows Apple that the show's in demand. The more people subscribe, especially over a short period of time. The higher we go on the charts, the bigger the audience gets, the more more guests we can attract and so on and so forth. You guys, you guys get the routine S o. If you've received any kind of value from the show, please go to massive agent podcast dot com slash review or just scroll down in your purple app. Massive agent podcast dot com slash review Leave us a review. Leave us a rating and please subscribe. So you never have to remember that the show comes out Thursday mornings. You just get a notification when it's available. It downloads automatically. And boom. You never miss a massive agent podcast. Thank you, guys. I hope you learn something new. Tarek has an amazing story. If you want to hear more from him about his real estate career in his path to success. Go listen to the passionate few podcast, the passionate few with Tarek El Moussa as a guest. Omar something. I forget how to pronounce it. I know. Tarek said it in the interview. Omar. Something is the host. Great show. Go listen to that. That's how I first heard about Tarek and how he started in real estate. So, Tareq, thanks again. Appreciate it. Thank you, guys, for listening. Go close. Um, loans. Go sell some homes. Have a great frickin weekend. I'll see you guys next week on the massive agent podcast.